How to embroider a company logo on workwear

How to embroider a company logo on workwear: where it goes and how big on polos, shirts, jackets, caps, scrubs and aprons, stabilizers and batch consistency.

Updated · 7 min read

A gray polo with a small Northwind logo on the left chest and a khaki cap with the same logo stitched larger

Logo workwear is the everyday business of many embroidery shops: polos for a café, jackets for a builder, caps for a landscaping crew, scrubs for a clinic. The designs are small and the stitching is quick. What makes or breaks the job is getting the logo to read at about 3 inches wide, and making the fiftieth piece look exactly like the first.

This guide covers placement and sizes by garment, preparing the logo, fabrics and stabilizers, hi-vis and protective clothing, getting the stitch file and keeping a batch consistent. For promotional merch beyond uniforms, see embroidery for small business merch.

Placement and sizes by garment

GarmentUsual placementTypical logo width
Polo or work shirtLeft chest, about 7–9 in below the shoulder seam at the collar3–4 in (75–100 mm)
Staff name or second logoRight chest, level with the left chest logo2–3.5 in (50–90 mm)
Jacket or softshellLeft chest, with an optional full back design3–4 in on the chest; 10–12 in across the back
CapCap front, centered just above the brim4–5 in (100–125 mm), up to about 2–2.25 in tall
ScrubsChest, often the wearer's leftAbout 2.5–3.5 in (65–90 mm)
Bib apronCentered on the bib, or on the left chestAbout 4–6 in centered; 3–4 in on the left chest
SleeveUpper sleeve, on the outside of the arm2.5–3.5 in (65–90 mm)
Back of neckJust below the collar2–4 in wide, kept short

Keep the logo the same size on every shirt in an order, so the team looks matched. If the range runs from very small to very large sizes, some shops make a slightly smaller version for the smallest sizes. The placement guide covers each position, and how to embroider scrubs and how to embroider an apron go into those garments.

Workwear fabrics and stabilizers

Garment and fabricStabilizerNeedleFabric preset
Piqué poloCut-away or no-show mesh; a topping for small lettering75/11 ballpointKnit
Woven work shirt (cotton, poly-cotton, oxford)Tear-away, or cut-away under dense logos75/11 sharpWoven
Twill or canvas jacket, canvas apronMedium tear-away, or cut-away under dense logos80/12 or 90/14 sharpWoven
Softshell, performance and stretchCut-away or no-show mesh70/10 or 75/11 ballpointStretch
Fleece jacket or sweatshirtCut-away, with a water-soluble topping75/11 or 80/12 ballpointFleece, towel, sweatshirt
Structured capCap backing, tear-away or cut-away75/11 or 80/12 sharpWoven
ScrubsCut-away or no-show mesh on stretch; tear-away or cut-away on poly-cotton75/11, ballpoint on stretchWoven or Stretch

The polo shirt, woven shirt, cap and performance fabric stabilizer pages go into each one, and the polo shirt guide covers piqué in detail.

Hi-vis, flame-resistant and waterproof clothing

Safety and technical clothing needs more care than a polo:

  • Hi-vis garments are made to standards for how much fluorescent and reflective material they show. Stitching over the reflective tape, or a big logo on the fluorescent fabric, can reduce that, so keep logos small, off the tape, and check the garment maker's guidance on decoration.
  • Flame-resistant workwear depends on every material in it, and standard polyester thread and backings can melt. Ask the garment supplier what thread and decoration they approve before you stitch.
  • Waterproof jackets get needle holes through the waterproof layer. Stitch only the outer shell where you can reach it, or use a sewn-on patch placed with the same care.

Whenever you decorate safety clothing, check with the employer's safety lead or the garment maker first. Their requirements come before the logo.

Getting the logo file

  1. Upload the logo to the Embrizo digitizer as a PNG, JPG, WebP or SVG.
  2. Set the width for the placement, for example 3.5 in for the left chest.
  3. Choose the fabric preset for the garment: Knit for polos, Woven for work shirts, jackets and caps, Stretch for performance wear.
  4. Check the colors: merge near-duplicates, set the stitch type for each color, and pick the closest threads from the thread chart.
  5. Read the design check and watch the sew-out preview for lettering that's too small or detail that won't hold.
  6. Download the format your machine reads: DST for most commercial multi-needle machines, PES for Brother and Baby Lock, or one of the other formats.

Make a separate file for each size, such as one for the chest and one for the cap, rather than scaling one file a long way. The left chest logo, hat logo and logo to embroidery file pages show examples. Digitizing and previewing are free with an account; downloading the file needs a paid plan.

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Keeping a batch consistent

  • Sew a sample first on the real garment or an offcut, and get the customer to approve it before the run.
  • Print a run sheet for the approved file with the run sheet tool: color stops, needle numbers, thread matches and run time, so every piece is stitched the same way.
  • Mark placement the same way every time. Measure from the same point on each garment, with a printed placement template or a hooping station.
  • Sort the garments by style, color and size before you start, and adjust placement only for sizes that need it.
  • Add names in one style. Batch name embroidery turns a staff list into lettering files in one font, height and thread, with width checks; saving the files needs a paid plan.
  • Check each piece against the order as it comes off the machine, and keep the approved file and run sheet for reorders.

Planning the run? The production calculator estimates pieces per hour and days to finish, and the quote generator prices the order with a digitizing fee.

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Where should a company logo go on workwear?

On shirts, polos and jackets, the left chest is standard: the wearer's left, usually 3–4 in (75–100 mm) wide and about 7–9 in below the shoulder seam at the collar. Caps take the logo centered above the brim, and a staff name often goes on the right chest at the same height.

How do you embroider a logo on a fleece or softshell jacket?

Hoop it without stretching, with cut-away or no-show mesh behind it and a ballpoint needle. On fleece, add a water-soluble topping so the stitches don't sink into the pile, and use a file made for the fabric, with heavier underlay. Keep the logo to left chest size, about 3–4 in wide.

Can you embroider a logo on hi-vis clothing?

Often, but carefully. Keep the logo small and off the reflective tape, and check the garment maker's guidance and the employer's safety requirements first, because decoration can reduce the visible fluorescent and reflective area.

How do you keep logo placement the same on every uniform?

Measure from the same reference point on each garment, such as the shoulder seam at the collar, with a printed placement template or a hooping station. Sew a sample, print a run sheet for the approved file, and check each piece against it.

Should I make separate logo files for shirts and caps?

Yes. A cap logo is usually wider and shorter than a chest logo and sits on a curved, stiff front, so it's best digitized at its own size and shape. Scaling one file a long way changes the density and can lose detail.

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